![]() ![]() Beijing fared worse, with a combined average of 11.4 million.National cable channel WGN America, now NewsNation, dropped native sports activities after the 2014 season, ending almost 4 many years of beaming Cubs baseball throughout the nation. Tokyo averaged 15.6 million prime-time viewers, including cable and streaming. NBC is hoping the expanded hours will help ratings rebound after the Tokyo and 2022 Beijing winter games, which were held in pandemic conditions without fans. viewers streamed 5.5 billion minutes from Tokyo, a 22% increase over Rio in 2016, according to NBC and Nielsen. ![]() “We’re giving people this flexibility to watch and enhance the viewing experience.” “I think this is going to be a chance for fans to engage in ways that they haven’t really been able to before, because you’re going to have all of these content options,” said Peacock president Kelly Campbell. This will be third Olympics for Peacock, which launched in 2020, although the first Summer Games in which it has all events. Prime time host Mike Tirico also will be used during the morning and weekday coverage when there are marquee finals.īesides streaming every sport and event, Peacock will have on-demand replays and original programming, including preview and recap shows spotlighting marquee sports. “This gives us the opportunity to reimagine and contemporize coverage.” And the time zone gives us the opportunity to create an amazing storytelling event,” Solomon said. “So really prime time in Paris will be the best of the best. The prime time show will show replays of the important events from the day while adding storytelling and other features. “To bring the Olympics to the greatest number of people, how can we take advantage of the time zone? And so what we did when you look at six hours ahead, we’re like we can take over NBC in the daytime, and have live competition all day long, including the most popular sports, their finals in the afternoon on NBC.” I love after you finish an Olympics, you get to start with a clean slate for the next one,” she said. “I believe you take each Olympics separately. While some may look at this as an evolution in NBC’s coverage, Molly Solomon, the Executive Producer & President of NBC Olympics Production, termed it as a better way of taking advantage of the time zone. ![]() That meant track fans could stream the 100 meter finals live while most waited until watching the taped coverage on NBC in primetime. The London Games marked the first time NBC had a site devoted to streaming every event live by using the Olympics world feed. This will be the first time since 2012 that a Summer Games are being in held in Europe. NBCUniversal has done that in the past with most sports, using its sister channels for around-the-clock coverage, but has kept the marquee events and finals for primetime.ĭuring the Tokyo Games two years ago, the only way to watch gymnastics finals live was on Peacock or other NBC Sports digital platforms. Most fans have wanted to watch Olympic events live. Moderator Justin Doubleday and guest, Matt Lembright from Censys will provide an industry perspective. Insight by Censys: During this exclusive CISO Handbook webinar, moderator Jason Miller and Elena Peterson will explore cybersecurity research and IT modernization initiatives at PNNL. “For those wanting to watch the competition as it happens, Peacock will have everything live, creating the greatest single destination in sports media history.” “The Paris Olympics are going to be the most binge-worthy event of 2024,” said Pete Bevacqua, Chairman, NBC Sports. NBCUniversal’s Peacock streaming service will have every sport and event live, including all 329 medal events, from July 26-Aug. NBCUniversal’s Peacock streaming service will. With Paris six hours ahead of New York, the marquee finals will air live in the morning or late afternoon. NBC will have at least nine hours of weekday daytime coverage, expanding to at least 11 hours on weekends. For the first time in a European Olympics, those event finals will be televised live on network television in the United States. Swimming, gymnastics and track & field fans can rejoice. ![]()
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